sponsored A multi-asset universal mobile wallet says it has become the first such platform to support ADA — “a digital cash that represents the future of money.” The company behind a multi-asset, universal wallet that can store major crypto and smart contract tokens in one place says it has become the first mobile wallet to […]
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Integral Ad Science (IAS) released a media quality report for the first half of the year (registration required) this week that shows a slightly more optimistic picture of an industry that’s been beleaguered by challenges in viewability, ad fraud and brand safety for the past few years. Overall, the industry is seeing a healthy jump […]
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Source: Eligma Created by e-visionaries and advised by experts from companies like Google, Apple and Intel, the Eligma startup continues along its roadmap of smart commerce solutions with the latest technologies including blockchain. After a successful last week’s launch of its MVP − Elly, an AI shopping assistant, Eligma presented a second product. Elipay is […]
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Google announced on Wednesday new accreditations from the Media Ratings Council (MRC) across its ad products and updates to third-party measurement capabilities for Google and YouTube. The company says it is committed to industry standards to help marketers compare performance across ad sellers. MRC accreditations span across products. The company said it has gained […]
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Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: With Customer 360, Salesforce brings a single customer view to its B2C side Sep 25, 2018 by Barry Levine Now available in a private pilot, it offers a ‘federated solution’ […]
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sponsored According to the World Bank, there are 1.7 billion people globally who still don’t have a bank account. Nebeus, the London-based crypto platform, has launched a 1.1 million pound ($1.45 million) crowdfunding campaign as they set out their ambitious goal of bringing financial services to people around the world. According to the World Bank, […]
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U.S. Bank has debuted its online lending portal for small business borrowers, the financial institution announced on Tuesday (Sept. 25). Following in the path of alternative and marketplace lenders, traditional banks are increasingly digitizing their financing offerings for small firms. The latest to do so is U.S. Bank, which revealed its online lending platform for […]
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Whether at a traffic stop, purchasing age-restricted products or even boarding an airplane, consumers are used to reaching for their wallets when asked for identification. However, if digital driver’s license pilots — like those happening both in the United States and abroad — are successful, they might soon be reaching for their smartphones. In the latest Digital […]
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National Voter Registration Day is a holiday celebrated on the fourth Tuesday of every September, to focus on the importance of registering to vote. That places it on September 25, 2018, and this could be the last year when people use traditional methods to register to vote. Is it possible? In 2016, voters on all sides accused one […]
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Apple and Salesforce announced Monday (Sept. 24) that they have inked a strategic partnership to create new mobile apps for businesses. In a press release, the companies announced that Salesforce is redesigning its iOS app to include new features that are exclusive to iOS. The companies will also provide tools and resources to Salesforce developers […]
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