Consumers are increasingly being turned off by the loyalty schemes offered by major retailers. Can crypto-based platforms help turn this around? Retailers have been offering loyalty schemes for decades — but ensuring they are attractive enough to generate repeat customers is easier said than done. Bond’s Loyalty Report, which surveyed 55,000 consumers in 2019, exposed […]
Continue Reading
Digital Currency Group’s 2019 annual survey gives an insight into companies’ expectations regarding blockchain and cryptocurrency use cases. Almost 23% of Digital Currency Group (DCG)’s portfolio firms believe that asset tokenization will be the next major use case for blockchain. To prepare the survey, DCG received responses from more than 60 of its portfolio companies. […]
Continue Reading
63% of U.S. consumers perceive blockchain tokens to be an easy form of payment, according to a new survey from “Big Four” auditor KPMG. 63% of American consumers perceive blockchain tokens to be an easy form of payment, according to a new survey from “Big Four” auditor KPMG. VentureBeat reported the survey’s results on Sept. […]
Continue Reading
Japan-based cryptocurrency exchange BitFlyer is adding 5 new altcoins to its trading platform in Europe, 3 in the United States. BitFlyer, a Tokyo-based cryptocurrency exchange, is adding 5 new altcoins to its platforms in Europe and the United States. Five new altcoins added in Europe, three in US On Sept. 23, cryptocurrency exchange bitFlyer announced […]
Continue Reading
Japanese cryptocurrency exchange Coincheck’s and marketing research company Macromill’s partnership allows customers to trade survey reward points for crypto. Cryptocurrency exchange Coincheck, a subsidiary of Japanese financial services firm Monex Group, partnered with marketing research company Macromill Group to launch the Coincheck Survey service that allows its users to exchange reward points for digital assets. […]
Continue Reading
Partnership between crypto exchange bitFlyer and tech services company Tpoint Japan allows local users to exchange loyalty points for Bitcoin. Cryptocurrency exchange bitFlyer and technology services company Tpoint Japan announced a new partnership that allows local customers to exchange loyalty program points for Bitcoin (BTC) and earn rewards for paying in crypto. The official press […]
Continue Reading
Ten enterprises taking a shot at creating their own cryptocurrency to leverage the power of blockchain to drive their businesses to the next level… The growing popularity of cryptocurrency has led to a revolution in the digital currency industry. Enterprises that were of noncrypto origin now have or plan to have their own crypto product. […]
Continue Reading
The Aviation Industry is setting a new playing field with blockchain adoption spreading through loyalty programs, baggage tracking, air supply and logistics. In an era in which catching a flight is easier than renting a car, and an estimated 40 million flights will occur this year alone, it is understandable that competition is fierce, and […]
Continue Reading
Major U.K. public transport provider Go-Ahead Group Plc. is partnering with a blockchain startup on a tokenized rewards system for rail customers. Major United Kingdom public transport provider Go-Ahead Group Plc. is partnering with blockchain startup DOVU to introduce a tokenized rewards system for rail customers, TechCrunch reported Feb. 1. Listed on the FTSE 250 […]
Continue Reading
sponsored A company offering crypto payments in hundreds of stores, as well as a universal loyalty program, has unveiled a redesigned app with upgraded features. The team behind a mobile application enabling shoppers to pay with crypto at online and brick-and-mortar stores has unveiled new features and a redesign — enabling consumers to shop as […]
Continue Reading