Try-Before-You-Buy, eCommerce Style
Before Ankush Sehgal co-founded Try.com, he saw the benefits of try-before-you-buy with his family’s luxury discount store that sold high-end designer brands in London. As was common for luxury retail shops, the store had a black book of VIP customers. Each time a new collection would come into the store, Sehgal’s family would send them […]
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